ExpoDisc - Professional Digital White Balance Filter
The majority of todays top dslr cameras are lacking the capability to reproduce ultraprecise color temperature unless the photographer is doing a manual white balance adjustment. By using both preset and auto white balance the results are often noticeably erratic outcomes.
Some photos shot with an incorrect white balance tend to have a slight tint of red, blue or yellow and a correction of this at a later point may be time consuming, demanding and often hardly possible.
Digital camera producers are aware of the significance of customized white balance to obtain acceptable color temperature and have built in this option in all their dslr cameras. The light that illuminates the subject is calibrated by the custom white balance adjustments making the camera obtain the best possible color temperature.
A customizable white balance filter such as the ExpoDisc (patent pending) grants dslr photographers the ability to set a precise custom white balance in a flash. For the most part generating superior creations in studio, natural and artificial lighting conditions, the flexibility of the ExpoDisc goes beyond situations with different lighting.
The simplicity of using the ExpoDisc is far superior to any white card, grey card or alibration target. To set the cameras custom white balance to capture the occurring light, you just put the ExpoDisk in front of the camera lens RAW and JPEG post-capture color adjustments will for all intents and purposes phase out by using an ExpoDisc custom white balance filter.
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